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Green Printing Revolution at Purely Digital

Tuesday, September 12th, 2023

At Purely Digital, we’re leading the charge in transforming the printing industry with sustainable practices. Owner Andy’s passion for eco-friendly technologies has propelled us to offer greener and more efficient printing solutions. Become a sustainable business thanks to green printing services from Purely Digital. We’re here to help you grow your business. Here’s how we’re making a difference at Team Purely.

At Purely Digital, we’ve embraced sustainable printing machines for various reasons. Please read on to see them below.

Environmental Benefits

Our machines use less energy, produce minimal waste, and utilise eco-friendly inks, contributing to a healthier planet.

Cost Savings

Not only is the Purely Digital team eco-conscious, but these machines are also cost-efficient, leading to lower bills and reduced operational costs.

Enhanced Productivity

Designed for reliability, our machines minimise downtime and the need for maintenance, ensuring a smooth workflow.

Healthier Work Environment

Our sustainable printing machines promote better indoor air quality with fewer harmful emissions, benefitting our team and clients.

Positive Reputation for Your Brand

By choosing sustainable printing, companies enjoy several advantages. Here are some more reasons to become a sustainable business thanks to green printing services from Purely Digital.

Consumer Demand

Meeting the rising demand for eco-friendly products and services positions companies as responsible and attuned to consumer values.

Reputation and Brand Image

Collaborating with eco-friendly businesses, like Purely Digital, enhances a company’s reputation and brand image.

Cost Savings and Compliance

Savings from efficient practices and compliance with environmental regulations contribute to a responsible business model.

Competitive Advantage

In a competitive market, eco-friendly businesses attract environmentally conscious consumers, providing a competitive edge.

Diverse Printing Press Machines at Purely Digital

Our arsenal of printing press machines caters to diverse needs:

  • Offset Lithography: Ideal for high-volume printing.
  • Digital Printing: Quick and customisable for short-run jobs.
  • Flexography: Suited for various substrates, especially packaging materials.
  • Screen Printing: Excellent for bold graphic designs.
  • Gravure: Known for high-quality image reproduction.

The Art of Crafting Scratch Cards

Ever wondered how scratch cards are made? Here’s a glimpse into the process:

  • Design: Meticulous planning determines the card’s size, layout, and elements.
  • Printing: Various methods transfer the design onto suitable materials.
  • Lamination: Cards undergo lamination for enhanced durability.
  • Scratch-Off Layer: A specialised machine applies the iconic scratch-off layer.
  • Personalisation: High-speed or digital presses add unique information.
  • Quality Control: Rigorous checks ensure each card meets the highest standards.
  • Packaging: The final step involves secure packaging for delivery.

Printing Machines and Environmental Friendliness

Yes, printing machines can be eco-friendly, and at Purely Digital, we’re leading the way by:

  • Energy Efficiency: Using renewable energy sources to reduce our carbon footprint.
  • Recyclable Materials: Constructing machines from recyclable materials to minimise waste.
  • Water Conservation: Designing devices that use less water during the printing process.
  • Chemical Reduction: Implementing measures to reduce the use of toxic chemicals.
  • Digital Printing: Embracing energy-efficient digital printing technology.

While achieving complete environmental friendliness is a journey, Purely Digital is committed to minimising our environmental impact through continuous improvement and innovation.

Contact Purely Digital for Sustainable Printing Solutions

Explore the world of sustainable printing with Purely Digital. Whether you’re in London or the East Midlands, our services are available throughout the UK. Contact us at 01332 299553 or fill out our contact form to discuss how Purely Digital can meet your printing needs responsibly and efficiently. Choose Purely Digital for a greener, more sustainable future in printing.

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Mastering the Art of Early Christmas Printing: A Comprehensive Guide by Purely Digital

Monday, June 12th, 2023

The idea of contemplating Christmas in the late summer months may seem premature to some. Still, when it comes to business, early preparation for Christmas printing can be a strategic move that pays dividends in the long run. This comprehensive guide explores the benefits of planning ahead, provides a detailed timeline, and offers invaluable tips to ensure your holiday print projects with Purely Digital are executed seamlessly.

The Strategic Advantage of Early Planning

“Why think about Christmas now?” you might ask. The answer lies in the strategic advantages that early planning provides. By addressing your Christmas printing needs well in advance, you’re demonstrating exceptional organisational skills and freeing up valuable time in your business schedule that can be redirected towards other critical areas demanding attention.

August – Pricing and Plan

As the summer winds down, it’s time to dive into the nitty-gritty of your Christmas promotions. Start by listing down all the promotional materials you’ll need. If you’re grappling with ideas, consider contacting Purely Digital, where many creative suggestions await. Obtain quotes early, allowing you the time to carefully budget for your holiday printing endeavours.

Planning ahead in August provides a solid foundation for the subsequent steps in your Christmas printing journey. With pricing and a clear plan, you’ll be better equipped to make informed decisions that align with your business goals.

September – What will it look like?

Now that the groundwork is laid, it’s time to bring your visions to life. Begin the design phase of your Christmas materials. If you need more artistic skills or time to create the artwork yourself, consider tapping into the expertise of Purely Digital. Their professional design services can elevate your holiday prints to new heights.

Allocate ample time for the design review process, ensuring every detail is meticulously examined. With a month at your disposal, this stage allows for revisions, feedback, and, ultimately, the creation of perfect, eye-catching artwork that reflects the essence of your brand.

October – Place your order(s)

With your designs polished and approved, it’s time to take the plunge and place your orders. Whether it’s Christmas cards, calendars, wall planners, or other promotional items, October marks the deadline for securing your print materials. Remember that certain items may have longer lead times, so prompt action is essential to avoid any potential delays.

This step is crucial as it ensures the timely production of your materials and considers the anticipated surge in demand within the print industry during the holiday season. Purely Digital, with its commitment to excellence, stands ready to accommodate your printing needs, helping you navigate the challenges of this busy period.

November – Despatch – go, go, go!

It’s time to bring your Christmas prints to life as the holiday season approaches. November marks the date for dispatching your corporate gifts and mailing your Christmas cards. Don’t hesitate to be among the first to spread the festive cheer— the earlier your cards are sent, the longer they serve as effective advertisements for your business.

Purely Digital understands the importance of timely deliveries. Suppose you find yourself in need of assistance with postage and distribution. In that case, their dedicated team is just an email or phone call away, ready to ensure that your holiday prints reach their intended recipients seamlessly.

Early preparation is key – Contact Purely Digital today

Early preparation is often the key to success in the business world. By embracing the concept of early Christmas printing planning, you’re showcasing your organisational prowess and setting the stage for a seamless and prosperous holiday season. 

With Purely Digital by your side, each process step is guided by expertise and commitment to excellence, ensuring that your holiday prints leave a lasting impression on clients, partners, and prospects alike. Don’t be caught off guard—start your Christmas print preparations now, and let Purely Digital turn your visions into a festive reality.

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Colours in Printing: How we can help with your branding

Monday, April 3rd, 2023
Purely Digital can help with your branding and choosing the right colours if you are printing with colours.

Using colour in branding is a critical element that can impact how a brand is perceived by its target audience. For example, if you want to portray yourself as a masculine brand, then colours like red and black would work. However, green and yellow are often associated with more feminine and friendly brands. Different colours can evoke other emotions, and understanding the psychology behind each colour can help brands create a more effective and memorable brand identity. Below, we discuss what colours mean to each audience and why it matters for your brand regarding colour printing.

Colours in printing: Starting with Red – Danger or passion?

Red, for example, is often associated with passion, excitement, and urgency. Whilst English students and teachers will talk about red being thought of as dangerous, in terms of branding, there is an element of speed and excitement. As a result, brands that use red in their branding, such as Coca-Cola or Netflix, may be trying to convey a sense of energy or speed to their customers. Perhaps the best example would be an F1 team like Ferrari. The Ferrari brand is often associated with red, and speed. It’s a prime example of why colours matter in branding. All Ferrari-printed stationery and merchandise is also in red.

Have trust in blue

Blue, on the other hand, is often associated with trust, reliability, and professionalism. Brands like IBM and Dell use blue in their branding to convey a sense of stability and trustworthiness. Being trustworthy and reliable is important for technology brands, so we can also add Hewlett Packard as a prime example of using blue to add trust to the customer. Even their merchandise and some laptops come in blue, but it is the stationery which is always printed in the colour blue. Interesting!

Grow your brand with Green branding

Green is associated with nature, growth, and sustainability, making it a popular choice for health and wellness brands or those promoting eco-friendly products. Companies like Whole Foods or The Body Shop use green branding to appeal to environmentally-conscious consumers.

Yellow for happy, creative social media brands

Yellow is often associated with happiness, optimism, and creativity. Therefore, brands that use yellow in their brandings, such as McDonald’s or Ikea, may be trying to convey a sense of playfulness or creativity to their customers. Purely Digital often deal with clients who want their leaflets and flyers to have a tinge of yellow on them.

Black for business cards and luxury brands

Finally, black is often associated with luxury, sophistication, and exclusivity. Brands like Chanel or Apple use black in their branding to create a sense of elegance and exclusivity. Black is often the go-to for businesses with business cards, also. Many printing companies, including us, often receive requests for business cards to be printed in black.

Printing in Colours – Why it is important for your brand

Understanding the psychology of colour in branding can help businesses create a powerful and effective brand identity that resonates with their target audience. By carefully choosing colours that align with their brand values and messaging, brands can create a visual identity that looks great and communicates their brand’s personality and values to their customers. It’s all good and well being visible online, but you need to convert the customer as well. The right colours and branding can help convert users and visitors to your website. Digital marketing and branding will always go hand in hand!

Why is colour psychology so important in branding

In conclusion, understanding the psychology behind colour in branding is critical for businesses looking to create a solid and compelling brand identity. Different colours can evoke other emotions and associations, influencing how customers perceive and interact with a brand. By carefully selecting colours that align with their brand values and messaging, businesses can create a visual identity that looks great. This helps them to effectively communicate their brand’s personality and values to their target audience. By leveraging the power of colour psychology in branding, businesses can differentiate themselves from their competitors. Plus, they are able to build a stronger connection with their customers, and ultimately achieve tremendous success in the marketplace.

Contact Purely Digital about printing in colours

Speak to Purely Digital about the right printing materials for you. We are full of creative print ideas which could help enhance your printed promotional material. Find us at the details below and we’ll see just how much we can help you!

Tel: 01332 299553

Email: sales@purelydigital.co.uk

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Why it is cheaper to work with companies outside of London?

Monday, March 6th, 2023

There are several reasons why it may be cheaper to work with companies outside of London. There are some particular industries in which London is highlighted as being more expensive, including the printing industry. Printing companies in London are more expensive because their overheads and outgoings are more. Use companies who deliver to London instead. Here’s why companies outside of London are better to work with:

  1. Lower operating costs: Companies outside of London often have lower operating expenses, such as rent, utilities, and salaries. This is because living costs are generally lower outside of London, so businesses can offer higher wages and charge less for their services.
  2. Lower taxes: Many areas outside of London have lower tax rates, including business rates and corporate taxes. This can reduce the overall cost of doing business. If companies can deliver products into London rather than base themselves in there, their products and services can be cheaper.
  3. Lower competition: Depending on the industry, there may be less competition outside London. Companies can charge less for their services or products as they do not compete with many other businesses.
  4. Lower transport costs: Transport costs can be high, particularly for companies that rely on moving goods or travel for work. Companies outside London may have lower transport costs due to less congestion, shorter travel distances, and lower fuel costs.
  5. More flexible workforce: Companies outside of London may have access to a more flexible workforce, as there is often a larger pool of workers willing to work part-time or freelance. This can help reduce overall labour costs, as businesses only need to pay for the required time and services.

Many factors contribute to the lower cost of doing business outside of London. However, it is essential to note that every business is different, and the cost savings may vary depending on the specific industry, location, and other factors.

Are materials cheaper to buy in London, or is it just office space which is more affordable?

The cost of materials can vary depending on various factors, including the type of material, the supplier, and the location. However, generally speaking, the price of materials is relatively high in London compared to other areas of the UK.

However, the cost of office space is typically higher in London than in other parts of the UK. This is because London is a central business hub with a high demand for office space, which drives up prices. As a result, businesses in London may need to pay significantly more for office space than businesses in other areas.

The cost of office space is just one of many factors businesses must consider when deciding where to operate. Other factors, such as labour costs, taxes, and access to markets and suppliers, may also influence a business’ decision. Ultimately, companies need to weigh the pros and cons of different locations to determine the best option for their specific needs and budget.

Can you purchase all your printing materials from the UK?

Yes, purchasing all your printing materials from the UK is possible. The UK has a well-established printing industry, with a range of suppliers and manufacturers offering a variety of printing materials, including paper, ink, toner, and other consumables.

Many UK-based printing material suppliers offer online purchasing and delivery services, making ordering and receiving the materials you need for your printing projects easy. Some suppliers may also offer competitive pricing and discounts for bulk orders, which can help you save money on printing costs.

However, it is worth noting that some specialised printing materials may not be available in the UK or may need to be imported from other countries. In such cases, sourcing materials from international suppliers may be necessary.

Overall, while it is possible to purchase all your printing materials from the UK, it is crucial to research suppliers carefully and compares prices to ensure you are getting the best value for your money. This is something where Purely Digital excels. You can check out our reviews to see why we’re ranked as one of the best. Choose Purely Digital as your printing company of choice, rather than other printing companies in London.

Can I use a printing company to print my business cards even if they are not based in London?

Yes, you can use a printing company based outside of London to print your business cards. Many printing companies in the UK offer online services that allow customers to order and customise their business cards online, regardless of their location.

In fact, using a printing company outside of London may offer some advantages, such as lower costs and faster turnaround times. As mentioned earlier, operating costs can be lower outside of London, resulting in lower printing costs. Additionally, some printing companies may have faster turnaround times due to their more streamlined processes or proximity to your location.

When choosing a printing company to print your business cards, it is crucial to consider factors such as quality, pricing, turnaround time, and customer service. Be sure to research different printing companies, read reviews from previous customers, and compare pricing and services to find the best option for your needs.

Are Purely Digital trustworthy and reliable?

There are some steps you can take to evaluate the trustworthiness and reliability of a printing company, such as Purely Digital, before deciding to use our services:

  1. Check our website for information about the company’s history, services, and contact information. A reputable company should have a professional-looking website that is easy to navigate and provides clear information.
  2. Read customer reviews: Look for reviews from previous customers on our website, social media pages, or other review sites. Respond to positive and negative thoughts, and see how the company responds to customer feedback.
  3. Check our credentials: Look for certifications, awards, or other recognition the company has received. This can indicate their level of expertise and commitment to quality.
  4. Get a quote: Contact Purely Digital and request a quote for your project. A reliable company should be able to provide a detailed and transparent quote that outlines all costs and services.

By researching and evaluating the above factors, you can decide whether a printing company like Purely Digital is trustworthy and reliable.

Should I use the same company for my business cards that I would for wedding invites?

While using the same company for your business cards and wedding invitations is possible, there may be better options.

Business cards and wedding invitations have different design requirements and target audiences, so using other companies that specialise in each area may be more appropriate. For example, a company specialising in business card printing may need more expertise or design options for wedding invitations, which require a more personalised and formal touch.

Additionally, using different companies may give you more flexibility in pricing, quality, and delivery options. For example, you can find a company offering competitive pricing and high-quality services for one type of project but not the other.

Choosing the same company for your business cards and wedding invitations will depend on your specific needs and preferences. If you are happy with the company’s services and pricing for both projects, and they can meet your design and quality requirements, then using the same company may be convenient. However, if you have specific requirements for each project, it may be better to use different companies that specialise in each area.

What should I look for in customer reviews from printing companies?

When reading customer reviews from printing companies, there are several things to look for that can help you evaluate the quality and reliability of the company’s services. Here are some key things to keep in mind:

  1. Quality of printing: Look for reviews that mention the quality of the printing work, such as the sharpness of images, colour accuracy, and overall print quality.
  2. Turnaround time: Look for reviews that mention the company’s turnaround time, including how quickly they completed the project and whether they met any deadlines.
  3. Customer service: Look for reviews that mention the level of customer service provided by the company, such as how responsive they were to questions or concerns, whether they were friendly and professional, and whether they offered helpful advice.
  4. Pricing: Look for reviews that mention the company’s pricing, including whether they were competitive and whether there were any hidden fees or charges.
  5. Communication: Look for reviews that mention the company’s communication throughout the printing process, including how well they kept the customer informed of progress and any issues.
  6. Overall experience: Look for reviews that comprehensively evaluate the customer’s experience with the company, including whether they would use them again and recommend them to others.

By keeping these factors in mind when reading customer reviews, you can better understand the quality and reliability of a printing company’s services and decide whether to use their services for your printing needs. Wherever you are in the UK, we offer a great service as though we were one of the printing companies in London.

Choose Purely Digital over printing companies in London

You should choose Purely Digital over printing companies in London because we can deliver into London. We offer far cheaper prices than those in London, and there is no drop in quality. Andy and the team do their best to ensure that companies based in London get higher-quality products at affordable prices.

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What are the benefits of using a sustainable printing machine?

Sunday, February 12th, 2023
Sustainable Printing Machine used by Purely Digital

There are several benefits of a sustainable printing machine, all of which have been analysed by Purely Digital. Having noted the benefits of using such a machine, our owner Andy could not stop talking about why using a far more environmentally-friendly printing press would benefit us and our clients. Take a look below at why we can offer such a better service at Purely Digital for companies. We will discuss how we have become more environmentally friendly and cost efficient, including:

  1. Environmental Benefits: Sustainable printing machines use less energy and produce less waste, reducing their environmental impact. They also often use environmentally friendly inks and toners, which are non-toxic and biodegradable.
  2. Cost Savings: Sustainable printing machines are often more energy-efficient. This can result in lower electricity bills and lower costs over time. Additionally, they can reduce the cost of paper and other supplies, as they use less ink and toner.
  3. Improved Productivity: Sustainable printing machines are often designed to be more reliable and efficient. Subsequently, this improves productivity by reducing downtime and the need for maintenance.
  4. Better Health: Sustainable printing machines emit fewer harmful chemicals, which can improve indoor air quality and the health of people who work around them.
  5. Positive Reputation: Using sustainable printing machines can improve a company’s reputation and brand image. This demonstrates a commitment to environmental responsibility and sustainability.

Overall, sustainable printing machines can provide various benefits, from reducing costs and productivity to improving health and the environment and enhancing a company’s reputation.

Why do companies prefer to work with environmentally friendly businesses?

Companies prefer to work with businesses that are environmentally friendly for several reasons:

  1. Consumer Demand: Consumers are becoming increasingly conscious of the environmental impact of the products they purchase and the companies they support. Companies can appeal to consumers looking for sustainable products and services by working with environmentally friendly businesses.
  2. Reputation and Brand Image: Working with environmentally friendly businesses can improve a company’s reputation and brand image. It demonstrates a commitment to environmental responsibility and sustainability, which can be appealing to consumers and other stakeholders.
  3. Cost Savings: Working with environmentally friendly businesses can also result in cost savings. For example, companies can save money by using environmentally friendly products and services that are more energy-efficient and have a lower environmental impact.
  4. Compliance with Regulations: In many industries, there are regulations in place that require companies to minimise their environmental impact. By working with environmentally friendly businesses, companies can ensure they are in compliance with these regulations.
  5. Competitive Advantage: Companies that work with environmentally friendly businesses can gain a competitive advantage over their peers. This can help them attract new customers and retain existing ones, as consumers are increasingly looking for environmentally responsible companies.

Overall, working with environmentally friendly businesses can provide several benefits to companies, including improved reputation and brand image, cost savings, compliance with regulations, and competitive advantage.

What are the benefits of a sustainable printing press machine?

A printing press machine is a mechanical device that transfers ink from a plate to a piece of paper or another printing substrate. The process of printing with a press machine typically involves creating a printing plate, which is a flat surface with the design or text to be printed etched into it. The plate is then inked, and the ink is transferred to the printing substrate under pressure.

Several printing press machines include offset lithography, letterpress, gravure, and screen printing. Each type of press machine is suited to different printing applications and uses various techniques to transfer ink to the printing substrate.

Printing press machines have been used for hundreds of years and are still widely used today, especially in the commercial printing industry. They are essential for producing high-quality printed materials, such as books, newspapers, magazines, packaging, and promotional materials. With the advent of digital printing technology, the role of traditional printing press machines has evolved, but they continue to be an essential part of the printing industry.

What sort of printing press machines do printing companies use?

Printing companies use a variety of printing press machines, depending on the type of printing job and the materials being printed. Some of the most common types of printing press machines used by printing companies include:

  1. Offset Lithography: Offset lithography is a popular printing method that uses a flat plate to transfer ink to a printing substrate. It is commonly used for printing large quantities of materials, such as books, magazines, and newspapers.
  2. Digital Printing: Digital printing uses computer-controlled printers to produce high-quality prints directly from digital files. It is well-suited for short-run jobs, such as business cards or brochures, and allows for quick and easy customisation of each printed piece.
  3. Flexography: Flexography is a form of relief printing that uses flexible plates to transfer ink to various printing substrates, including paper, plastic, and metal. It is commonly used for printing packaging materials, such as bags, boxes, and labels.
  4. Screen Printing: Screen printing is a stencil-based method that uses a mesh screen to transfer ink to a printing substrate. It is commonly used for printing t-shirts, posters, and other items with bold graphic designs.
  5. Gravure: Gravure is an intaglio printing method that uses etched copper or steel cylinders to transfer ink to a printing substrate. It is commonly used for printing high-quality images, such as photographs, and is often used for printing magazines and packaging materials.

These are just a few printing press machines used by printing companies. The type of press machine a company uses will depend on several factors, including the printing job, the printed materials, and the quality and quantity of prints required.

How do printers make scratchcards?

Scratch cards are typically produced by printing companies using a combination of printing press machines and specialised finishing equipment. The process typically involves the following steps:

  1. Design: The first step in producing scratch cards is to create a plan. This includes determining the size and layout of the card, as well as any images, text, and graphics to be included.
  2. Printing: Once the design is finalised, the printing process begins. The design is typically printed onto a paper or plastic stock appropriate for scratch card production. This can be done using various printing methods, such as offset lithography, digital printing, or flexography.
  3. Lamination: After the cards are printed, they are usually laminated with a protective film to make them more durable and resistant to wear and tear.
  4. Scratch-Off Layer: The next step is to apply a scratch-off layer to the cards. This is typically done using a specialised machine that applies a thin, opaque coating to the cards. This coating can be scratched off to reveal the information underneath.
  5. Personalisation: Once the scratch-off layer is applied, the cards can be personalised with unique information, such as numbers, codes, or prizes. This is typically done using a high-speed or digital printing press.
  6. Quality Control: After the cards are personalised, they undergo a quality control process to ensure they are free of defects and meet the required standards.
  7. Packaging: Finally, the cards are packaged and shipped to the customer.

Overall, the production of scratch cards involves several steps. These include design, printing, lamination, application of the scratch-off layer, personalisation, quality control, and packaging. In addition, printing companies use specialised equipment and techniques to ensure that each card is produced to the highest standards. This meets the customer’s specific requirements for business cards and scratchcards.

Can printing machines ever be environmentally friendly?

Yes, printing machines can be environmentally friendly, and many printing companies are taking steps to reduce their environmental impact. Here are some ways that printing machines can be made more environmentally friendly:

  1. Energy Efficiency: Many printing machines are designed to be energy efficient, using less energy and reducing greenhouse gas emissions. Some printing companies use renewable energy sources, such as solar or wind power, to reduce their carbon footprint.

  2. Recyclable Materials: Many printing machines are constructed from recyclable materials, reducing waste generated during production and helping to conserve resources.
  3. Water Conservation: Some printing machines are designed to use less water during the printing process. The idea is to reduce the amount of water consumed and helping to conserve this precious resource.
  4. Chemical Reduction: Many printing companies are taking steps to reduce the use of toxic chemicals in the printing process. This includes using eco-friendly inks and coatings and reducing the amount of waste generated by the printing process.
  5. Digital Printing: Digital printing is becoming increasingly popular as a more environmentally friendly alternative to traditional printing methods. Digital printing uses less energy and generates less waste, as there is no need for plates or film. Printing only the exact quantity of materials required is possible, reducing waste.

While no printing process is entirely environmentally friendly, companies are reducing their impact and making their operations more sustainable. By using energy-efficient machines, recycled materials, and eco-friendly inks and coatings, printing companies can help minimise their environmental impact.

Contact Purely Digital about the benefits of a sustainable printing machine

We hope you have enjoyed reading our article on the benefits of a sustainable printing machine. We would love for you to contact Purely Digital for all your printing needs. Purely Digital are available all over the UK, serving clients in London and the East Midlands. If you need to get in touch with us or other team members, feel free to call us on 01332 299553 or fill out our contact form.

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Printing Company in London – Why you can use Purely Digital instead!

Wednesday, January 25th, 2023

You can find a printing company in London by searching online. Some popular search engines you can use are Google, Bing, and Yahoo. You can also use directories such as Yelp, Yellow Pages, and Thomson Local. You can also check for local advertising and print media for large format printers in your area. When searching for a large format printing company, consider factors such as cost, quality, turnaround time, and customer reviews.

When would you need to use a printing company?

A printing company is typically used for creating physical copies of designs, images, documents, or any content. Some common reasons for using a printing company include:

  1. Marketing materials: brochures, flyers, posters, banners, and other promotional materials can be printed to support marketing efforts.
  2. Business materials: business cards, letterheads, envelopes, and other business stationery can be printed by a printing company.
  3. Books and magazines: printing companies can print and bind books, magazines, and other printed materials in various formats and quantities.
  4. Event materials: event invitations, posters, and banners can be printed for events such as weddings, conferences, and exhibitions.
  5. Art prints: artists and photographers can use printing companies to produce high-quality prints of their work.
  6. Personal projects: individuals can use printing companies to create physical copies of personal projects such as photo albums, scrapbooks, or portfolios.

Are printing materials cheaper in the Midlands than in London?

It is difficult to make a blanket statement about the cost of printing materials in the Midlands versus London, as the cost can vary depending on various factors such as the type of material being printed, the quantity, the size, the printing technology used, and the printing company itself.

However, in general, printing costs in the Midlands may be lower compared to London due to lower operating costs for printing companies in the region. On the other hand, London is a major business and financial centre, and printing companies in the city may charge higher prices due to higher overhead costs.

It is best to get quotes from several printing companies in both regions and compare their prices, services, and quality before making a decision.

Will a printing company deliver my goods to me in the UK?

Yes, many printing companies in the UK offer delivery services for their products. Delivery options can vary between printing companies and may depend on factors such as the size and weight of the products, the distance of the delivery, and the delivery timeframe. Some printing companies may offer standard delivery within a certain timeframe, while others may offer express or same-day delivery for an additional cost.

It is important to check the delivery options and costs with the printing company before placing an order. Some printing companies may also offer international shipping, but this will depend on the company and the destination country.

Will business cards help me spread awareness of my brand in London?

Business cards can be an effective tool for spreading awareness of your brand in London, but it is just one of many possible marketing strategies. Business cards serve as a tangible and portable representation of your brand, making it easy for you to make a strong first impression with potential customers and partners. You can include important information such as your name, title, contact details, and logo on the card, allowing people to easily reach you and learn more about your brand.

However, it is important to consider the design and quality of your business cards, as this can impact their effectiveness in spreading brand awareness. A well-designed, high-quality business card that accurately represents your brand can help to establish credibility and create a lasting impression with those who receive it.

In addition to business cards, you can also consider other marketing strategies to spread brand awareness in London, such as digital marketing, advertising, public relations, and event marketing.

Is the Midlands a good place for businesses?

The Midlands region of the UK can be a good place for businesses for several reasons. Some advantages of the Midlands for businesses include:

  1. Location: The Midlands is located in the centre of the UK, making it well-connected to other major cities and regions in the country. This makes it a convenient location for businesses looking to reach a national market.
  2. Cost of living: Compared to London and other major cities, the cost of living in the Midlands is relatively low, which can make it an attractive location for businesses looking to reduce their operating costs.
  3. Talent pool: The Midlands has a large and diverse workforce, making it easier for businesses to find the skills and talent they need.
  4. Industry clusters: The Midlands is home to a number of industry clusters, such as automotive, logistics, and aerospace, which can provide businesses with a supportive network and access to resources.
  5. Infrastructure: The Midlands has a well-developed infrastructure, including a good transport network and high-quality digital connectivity, which can make it easier for businesses to operate and grow.

However, the suitability of the Midlands for businesses will depend on the specific needs and goals of the business. It is important to consider factors such as the size of the market, the competition, and the regulatory environment, among others, before making a decision.

Why is this relevant? Well, because we are based in the Midlands, Purely Digital can act as a printing company in London for much cheaper costs. We’re never that far away, and our delivery service makes it much cheaper than you would expect.

Why do most businesses in London go bankrupt?

Businesses in London, like in any other region, can go bankrupt for a variety of reasons. Some common reasons for business failure in London include:

  1. Lack of demand: If a business cannot generate enough revenue to cover its costs, it can face financial difficulties and potentially go bankrupt.
  2. Poor financial management: Businesses that do not keep a close eye on their finances, manage their cash flow effectively, or make sound financial decisions can run into financial trouble.
  3. Competition: In a competitive market like London, businesses may struggle to differentiate themselves and attract customers, leading to declining revenue and profitability.
  4. Economic downturns: Economic downturns and recessions can lead to a decrease in consumer spending, making it more difficult for businesses to generate revenue and stay afloat.
  5. Ineffective marketing: Businesses that do not effectively market their products or services may struggle to reach their target audience, leading to a lack of sales and revenue.
  6. High operating costs: London is a major business and financial centre, and businesses may face higher operating costs compared to other regions, such as rent, utilities, and employee salaries, among others.

It is important to note that business failure is a risk for any business, regardless of location, and there are also many successful businesses in London that have overcome these challenges and achieved long-term success.

Your alternative to a printing company in London – Purely Digital

Contact Purely Digital if you are a business in London that needs a printing company. Despite being based in Derby, we are able to deliver our products straight to your door. Whatever you need, whether it be brochures, scratchcards or large format printing services – Purely Digital can deliver it to your door.

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You’ve got yourself a new website for 2023, what else do you need?

Thursday, December 8th, 2022

Happy New Year to you all from Purely Digital. Based in Derby, but reaching you all over the world, we are delighted to share a new blog on our new and refreshed website. And guess what, it’s all about the printing services we can offer to help with your branding! So, carry on reading and see how we can help your business in 2022. It’s not all about personal lifestyle choices in your new year resolutions, sometimes it can be about what you do in your business.

How do printing services help with your rebrand?

Ignoring the cliches, the new year is a great time for a rebrand of your business. Both online and offline (through printing), let’s see why branding can ultimately help your business. There are vital aspects of your brand which can help you to reach new goals, but also to ensure there are returning customers.

Whether it be through social media, a new website (have you noticed the Purely Digital designs here?) or through general communications that need to be printed, the new year is the time to start afresh.

Why is the new year the best time?

Now, just because you rebrand your website, it doesn’t mean there was something wrong with your existing brand. But in this generation, everybody loves something new and modern. Unfortunately, with recency bias prevalent in all things marketing, your business needs to move with the times. Customers and clients are always attracted by the next big thing. It happens to everyone, including the big hitters as explained in this article. The new year is the best time to do it as everybody is looking for something new. With new goals, you may need new signage, new stationery and even a new business card to keep you up to date with your new aims.

Here’s where it gets interesting. This article isn’t just about showing off our own new website design. No, it’s about how we can also help your brand move into 2022.

New offline branding for you

You may get a new website and new social media, but you also need to ensure everything else is in line. Why? Well, you don’t want an old business card or leaflet landing on someone’s doorstep and taking them through to a different website? That would likely lead the customer to confusion, and they could think they are on the wrong site.

Branded Stationery

Fortunately, Purely Digital can help with your branding through printing. During a rebrand, you’ll probably need new business cards, new leaflets and possibly even some branded stationery?

That last point is often overlooked by businesses. But take it from us, a personalised pen can go a long way to a conversion. You’re probably wondering how that would work. Well, let us tell you. Think of it like this. You go to a meeting with a potential client, or they come to your place of work… you want to stick in their mind. Your presentation will go down perfectly but they will still need time to think it over. That’s usual. So, when they get back to their office and they go to write up their notes from the meeting, what would be a better way to remind them of how good the meeting was then having them write it up using your branded stationery?

Leaflets

In a similar way to personalised stationery, a lovely leaflet is all about sticking in the brain of the customer. Leaflets that land on your customers’ doorsteps need to be eye-catching. You want to be the company that potential clients think about when they need a supplier in your industry.

It’s not all about the eye-catching graphics either. From our office in Derby, Purely Digital know that leaflets and flyers have been used as a marketing tool for decades with great success. That’s why when you come to us with a great design, we know how to give it the WOW factor.

We know what you’re thinking, in the digital age of online marketing and SEO, is there any room for leaflets through the door? The answer is yes, and in some industries, it is still integral to their marketing plan. It works well as a cost-effective and targeted way to promote your business. If you have any events coming up and you’re in the hospitality industry, we can help with your flyers. If you have a new product launch and want to send the message out to local estates, Purely Digital can help.

Additionally, if you are an internet provider and are looking to target new homes that will need broadband, what better way to be on their doorstep when you know they’re looking…? A nice leaflet on a lovely sheet of paper leading to your new website could be exactly what’s needed!

Get your key message to be read offline and online with specific and targeted marketing. Purely Digital look to help our local businesses as well as aboard.

Utilise these printing services and many more

So, we won’t drone on about all the printing services and products we offer, they’re all available to view on the homepage. But we do want you to understand how valuable printing can be if you are going through a branding project.

Your high-quality brand needs high-quality communications and output. To the naked eye, it might just be seen as a bit of paper, but we know it is much more. The right marketing with the right printed copy could be the conversion you need.

Remember, your printed marketing can end up on a desk, or on a fridge door as a constant reminder. Despite the digital age of SEO and retargeted ads, offline printing services and communication could be exactly what is helping your business to grow.

Contact us here or via telephone on 01332 299553. Our team will tell you everything you need to know about our printing services.

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What are the benefits of using a commercial printer over buying a printer?

Friday, November 4th, 2022
Purely Digital are a commercial printer in Derby - Use them today

Printing is an essential business process; companies of all sizes need a reliable commercial printer to get their work done efficiently. Before you look for a new commercial printer, consider a few things to help you choose the right one for your business. Below are the benefits of using a commercial printer company like Purely Digital over buying a printer to deal with in-house. If you’re in the East Midlands and Derby, we can be your commercial printer of choice.

1) What are the unique needs of your company?

Before you begin looking at printers, you should first identify the unique business needs of your company so that you can find a commercial printer that will match your needs. For example, if you need to work with a printer that can print vast quantities at high speeds, then you should look to contact a reliable company that offers an efficient and sustainable printing service. You should look for a business that uses a printer with a high-speed toner or another type of ink.

Home printer: If you need your printer to be portable, you should look for one that is battery-powered or can be hooked up to an external power source. Whatever the needs of your business may be, you should be able to find a printer that meets them. 

2) How will the printer be used?

Another important consideration is how the printing equipment will be used. For example, some printers can print in black and white and colour, while others can only print one or the other. If you go to a corporate printing service that offers commercial printing, you will not find this issue. Others can print in only one format at a time. In addition, some printers are capable of copying as well as printing, while others are not.

Home printer: Finally, some printers can use various types of paper and media while other types of printers cannot. For each type of printer, you will need to consider the uses you intend for it to determine what type of printer will be best for your needs. 

3) How will the printer be maintained?

Another factor you need to consider when choosing a company to do your printing is how it can be maintained. All commercial printers require a certain amount of maintenance to ensure they work correctly and perform optimally. In addition to regular cleaning of the unit, you will need to regularly replace the ink cartridges, toner cartridges and other consumables as needed. If your printer requires a great deal of maintenance to keep it working efficiently and reliably, it will need to be more costly than a printer that requires less maintenance. That is just another reason, if you are in Derby, why a commercial printer is recommended.

Home printer: When choosing a printer, you will want to consider how often it will need to be serviced and by whom, so that you can make a more informed decision about which printer will best suit the needs of your business. 

4) How much space will the printer take up?

You should also consider how much space a home printer will take up in your office. If you plan to place the printer on your desk or in the corner of your office, you will probably not have any problems. However, if you intend to put the printer in a storage room or another area that is not frequently used, you may have to find another place. That’s why a commercial printing company should be your choice.

Home printer: You will also need to consider the size of the paper trays that come with the printer, as some models come with large trays while others come with smaller trays.

Choose your commercial printer in Derby

So, after all this, you should be aware of the differences between using a commercial printing service from Purely Digital, and buying your own printer for your company.

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What are the Advantages of Using Peel-and-Reveal Labels and Stickers for Your Products?

Tuesday, October 11th, 2022

Using peel-and-reveal labels can be an effective way to improve the look and branding of your products. Not only will the labels look more attractive, but they’ll also be easier to read and use. Peel-and-reveal labels are versatile and easy to apply. Here is a closer look at the benefits of using these sorts of labels and stickers for your business.

Peel-and-reveal labels have multiple layers, with a top layer that can be removed to reveal the information underneath. In addition to being suitable for any type of product, these small labels also have excellent marketing and information capabilities.

Benefits of using Peel and reveal labels and stickers

Here are some of the main benefits of using such labels:

  • By peeling and revealing labels, you can multiply the amount of information given to your customers while not taking up a lot of space on the product packaging. Typically, peel-and-reveal labels display the product’s name on top and product details, such as ingredients or nutrition facts, on the bottom. Custom label printing companies like us (Purely Digital) offer peel, reveal, and other label options.
  • It’s fun to peel off the label’s top layer and hunt for treasures as a playful way to capture attention. Using peel-and-reveal solutions is a great way to run promotional campaigns, including coupon promotions and campaigns that offer instantly redeemable awards, prizes, or giveaways.
  • There are a variety of technical solutions for high-quality labels – peel-and-reveal labels are available in various materials for use on boxes, cans, bottles, and other containers.

Gold Foil can be added to suit your individual requirements

With gold foil printing, you can use it in various ways, dramatically increasing its impact! Gold foil printing doesn’t always have to be all-out – if used sparingly and in a subtle way, it can create an eye-catching focal point that highlights a particular image or text or help convey a main message within the document.

Another option is to use gold foil in a bold manner over a large area of a design to enhance its impact and interest.

Using labels and stickers to improve your brand

When it comes to branding, nothing is more important than visibility. Whether it be online visibility or creativity, there are plenty of ways that you can enhance and improve your brand. Some are obvious ways, like using stickers and labels, and others are less obvious, such as using music. However, they are all ways in which someone can improve your brand.

There has been an uptick in creators using sticky labels alongside royalty-free music as part of their expo branding. This is a new level of affordable, cheaper marketing. If you head to a stand at an expo, they are likely to have printed vinyl flooring (from Purely Digital of course), plus music which is royalty-free. When handing out examples of the product at trade shows, customers can then remember the music playing, the floor they saw, and the labels on the products. See where we are going here? There are some fantastic ways to tie all marketing aspects into one.

How to get started with using these labels

Getting started is fairly easy and straightforward. The first step is to decide what kind of label you want to create. Purely Digital can always provide guidance depending on the briefing from the company (yourself) that is looking to use print marketing.

The types of labels you can use and materials involved include paper, vinyl, and something called Tyvek. Once you have selected the sticker material you want to use, you can get a graphic design agency (or your internal team) to design the label itself. There are templates you can choose from online or you can use inspiration from another design that you like.

However, when designing your label, you need to include all of the information that your customers need in order to make an informed purchase. This is particularly the case for food labels and stickers, so if you are hosting a party and have labelled the food, this is a great example of when to use it.

Contact Purely Digital

Get in touch with Purely Digital by using our contact form. We’ll get back to you with a quote as soon as we possibly can.

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Going local with your printing company of choice

Monday, September 5th, 2022

As everybody is trying to be more environmentally friendly with their products, it makes sense to shop local. Cut down on long-distance delivery and order from a local company looking to help local businesses. You know it makes sense. Plus, you won’t even have to look far to find that local, environmentally friendly company that operates with the same beliefs that you do. As a local printing company In Derby (we’ll just say it), Purely Digital should be the company of choice. So, if it is marketing materials, wedding invitations, business cards, or even personalised scratchcards, then we can deliver a greener service to you. Read up on our eco pledges on our sustainability page and what Team Purely do in their spare time to help save the planet.

Working with local businesses in the East Midlands

Being based in Derby and serving local businesses across the East Midlands, it is only fitting to talk about what we know. We have built great relationships throughout our network among our peers in Derby. So, in Derby and Derbyshire, we know what people want. Especially when it comes to printing and offline marketing. We can help build your brand around the local areas to increase visibility. Why? Because we know what we’re doing, and we’ve been doing it for a long time. If you are local, we can also do it at an affordable cost. As many consumers and B2B customers know, delivery can be expensive, and often people look to save on delivery where they can. Plus, it helps to protect the environment! What’s not to love?

Across the East Midlands, we’ve helped local companies to realise that printing is a necessity if you are to improve brand recognition and visibility amongst the local community. Regarding company branding and marketing communications, you need high-quality printed products regardless of where you are based. It just so happens to be that we believe you should go local. Although sometimes considered pricey (though not at Purely Digital), anything that bears your business name should look professional to portray expertise.

Local businesses provide higher levels of communication

Local businesses provide higher levels of communication to clients. Not only is there a reputation to save because everybody knows everybody in such a small world, but it is also easier to talk to someone local. It can be a case of popping into each other’s offices to ensure you truly understand the work being undertaken. We also believe in working closely with our clients and customers at Purely Digital. You don’t just pay for our high-quality work; you pay for the high-quality communication and service. Because we work locally, it is easier for face-to-face meetings, resulting in what we believe to be a friendlier, easy-to-understand way of working.

Our team are experts in the field of printing, meaning we can follow your brief and requirements down to a tee. As we are not far from you (if you choose to go local and are from the East Midlands), we’ll always do our best to come in and visit if we can, especially within walking distance.

The pricing structure of working with a local Printing Company

If you are starting a small business, the budget may always be a slight concern. Purely Digital is well-known amongst Derby businesses and the East Midlands as an affordable printing company for corporate services. Working with SMEs or full-blown companies, we offer a competitive price when quoting for printing. Our personalised scratchcards are increasingly popular, thanks to their high-quality but affordable nature. We make it clear that a drop in price does not mean a decline in standard. That is clear in our reviews about Purely Digital.

Our quoting structure and transparency mean that there are never any hidden costs. A local business relationship is often based on trust, and we wouldn’t betray that trust. We can help you determine your expected Return on Investment, mainly if it involves one of our Direct Mailing campaigns.

Purely Digital works with other local companies – we’re in it together

Purely Digital works with plenty of local companies, not only in a direct B2B manner. Suppose you have embarked on a marketing campaign with your graphic design agency or rebranded and launched a new website with a web design agency. In that case, you’re still likely to need branding materials. This includes new types of personalised stationery, notepads etc., all of which contribute to your own upcoming success.

We would therefore work with your Graphic Design or branding agency of choice to ensure that we have the right files to deliver a great launch campaign. They can work online, and we’ll do the offline work. All that matters is that we help you to get the business name out there!

Choose Purely Digital as your local printing company in Derby

Learn more about our assistance at Purely Digital by checking out our products and services pages. Then, go local with Purely Digital!

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