Archive for the ‘Sustainable Printing’ Category

Why using a printer based in the East Midlands is ideal for your business

Monday, December 18th, 2023

When building businesses, your brand is important and precision is paramount. So, selecting the right location for your business can be a transformative decision. That’s why Purely Digital chose to base ourselves in our home, in the heart of Derbyshire. The vibrant core of the country, the Midlands, where we are accessible to all businesses and, perhaps most importantly, able to deliver to all businesses in need of urgent requirements. Let’s explore why we established Purely Digital in this bustling region and how we became a professional printing company in Derby. Thanks to our accessibility, it might be the key to unlocking your professional journey and scaling your brand to new heights.

Building brands in the East Midlands

The Midlands is not merely a geographical point; it’s a strategic epicentre that can propel your business to unprecedented heights. Positioned at the intersection of accessibility, this central locale and the intricate web of nearby motorways create the ideal foundation for success. It’s not just about where you are; it’s about the ecosystem you cultivate around your business that propels you forward. When businesses are growing their brand, there is usually a desire to get what you want there and now. Fortunately, our Midlands base in Derby means we are able to get all your printing orders and deliverables to you in super quick time. As printers in Derby, we’ve built a wealth of contacts which enable us to deliver only the best. Just check out our reviews if you want to see for yourself.

Purely Digital can increase your brand awareness in the UK

In the digital era, a robust online presence is non-negotiable, but offline print marketing is still vital to your business. Purely Digital understands the significance of print marketing support. Envision having a partner who comprehends your business and is just a short drive away. Opting for a Midlands-based printing company means tangible support beyond virtual meetings. Face-to-face discussions and the luxury of in-person strategising are the cornerstones of a working relationship. While virtual meetings have their place, nothing matches the impact of a handshake and shared visions. We haven’t yet mentioned our ability and desire to be a sustainable printing company. Not only are we affordable, but we also help and save the environment, one print at a time.

Why you should use a company based in the Midlands

Having a central base is the linchpin of efficiency for businesses catering to a national clientele. The Midlands is a compass, providing a sturdy foundation to reach clients nationwide. Trim down on extensive hours on the motorway, curtail petrol costs, and elevate client interactions. A Midlands-based warehouse becomes more than a storage facility; it evolves into the nucleus of your operations, a space where clients and suppliers can effortlessly converge. If you are a business in need of professional printing help, Derby-based Purely Digital is the way to go.

Purely Digital can deliver printing works to any business in the UK

Contemplating outsourcing storage to a Midlands-based facility? Look no further. Elevate your printing business by exploring innovative storage solutions within the Midlands. Contact Purely Digital for insights into their strategic location in the East Midlands and how it can complement your business dynamics.

In printing, success isn’t solely about ink on paper – it’s about judicious choices that set you apart. Choose the Midlands, choose innovation, and let your business narrative unfold in the heart of the country.

Branding for Businesses | How Purely Digital can help your Company

Thursday, October 12th, 2023

Integrating Purely Digital strategies, such as providing companies with printed stationery and scratchcards, can enhance your business visibility and growth. As we all know, business branding is pivotal in shaping a company’s identity and impact in competitive industries. From fostering a sense of professionalism to enhancing customer engagement, these offline tools offer a multifaceted approach to brand development. Here’s how Purely Digital can significantly benefit your company with a focus on branding for businesses.

Professionalism and Brand Cohesion

Printed stationery, encompassing business cards, letterheads, and envelopes, creates a professional and unified brand image. This tangible representation establishes a robust first impression and bolsters credibility among potential customers.

Memorability and Recall

Well-designed printed stationery featuring unique visual elements like logos, colours, and fonts leaves a lasting impression. This boosts the likelihood of your business being remembered when potential customers require your products or services.

Networking and Referrals

Business cards are practical networking tools, facilitating easy sharing during events or encounters. By providing contact information in a tangible format, you increase the chances of receiving referrals or future business opportunities.

Offline Marketing Reach

Despite the prominence of digital marketing, only some are consistently online. Printed stationery provides an opportunity to reach individuals who prefer traditional communication methods or lack regular internet access, ensuring visibility in various contexts.

Tangible Promotional Tools

Utilising scratchcards as promotional materials engages customers and creates excitement. Whether included in direct mail campaigns, distributed at events, or used as incentives for purchases, the interactive nature of scratchcards generates curiosity and customer participation.

Cost-Effective Marketing

Printed stationery and scratchcards offer cost-effective alternatives for small businesses compared to some digital advertising channels. They provide tangible returns on investment, potentially generating leads, referrals, and brand recognition over an extended period.

Local Targeting

Printed stationery facilitates focused marketing efforts, allowing small businesses to target specific geographic areas. Distributing materials in local neighbourhoods, community centres, or events helps build brand awareness among the target audience, increasing local customer acquisition.

Brand Consistency

Printed stationery maintains a cohesive brand identity by ensuring consistent branding across different channels. This consistency reinforces your business’s values and message, from design elements to colour palettes.

Customer Engagement and Loyalty

Incorporating scratchcards into your marketing strategy creates an interactive customer experience, fostering brand loyalty. Customers perceive your business as fun, generous, and customer-centric, enhancing their connection with your brand.

Differentiation from Competitors

When discussing branding for businesses in a saturated marketplace, eye-catching printed stationery helps your business stand out. Unique designs make your business memorable, and establishing a distinct identity distinguishes you from competitors.

Offline Relationship Building

Printed stationery adds a personal touch to business interactions. Sending personalised thank-you notes, handwritten messages, or invitations on printed paper fosters more robust relationships with customers and partners, demonstrating commitment and appreciation.

Contact Purely Digital to enhance your business growth

Reach out to sales@purelydigital.co.uk to see how we can help enhance your business branding. We’d love to hear from you and give you a quote.

Green Printing Revolution at Purely Digital

Tuesday, September 12th, 2023

At Purely Digital, we’re leading the charge in transforming the printing industry with sustainable practices. Owner Andy’s passion for eco-friendly technologies has propelled us to offer greener and more efficient printing solutions. Become a sustainable business thanks to green printing services from Purely Digital. We’re here to help you grow your business. Here’s how we’re making a difference at Team Purely.

At Purely Digital, we’ve embraced sustainable printing machines for various reasons. Please read on to see them below.

Environmental Benefits

Our machines use less energy, produce minimal waste, and utilise eco-friendly inks, contributing to a healthier planet.

Cost Savings

Not only is the Purely Digital team eco-conscious, but these machines are also cost-efficient, leading to lower bills and reduced operational costs.

Enhanced Productivity

Designed for reliability, our machines minimise downtime and the need for maintenance, ensuring a smooth workflow.

Healthier Work Environment

Our sustainable printing machines promote better indoor air quality with fewer harmful emissions, benefitting our team and clients.

Positive Reputation for Your Brand

By choosing sustainable printing, companies enjoy several advantages. Here are some more reasons to become a sustainable business thanks to green printing services from Purely Digital.

Consumer Demand

Meeting the rising demand for eco-friendly products and services positions companies as responsible and attuned to consumer values.

Reputation and Brand Image

Collaborating with eco-friendly businesses, like Purely Digital, enhances a company’s reputation and brand image.

Cost Savings and Compliance

Savings from efficient practices and compliance with environmental regulations contribute to a responsible business model.

Competitive Advantage

In a competitive market, eco-friendly businesses attract environmentally conscious consumers, providing a competitive edge.

Diverse Printing Press Machines at Purely Digital

Our arsenal of printing press machines caters to diverse needs:

  • Offset Lithography: Ideal for high-volume printing.
  • Digital Printing: Quick and customisable for short-run jobs.
  • Flexography: Suited for various substrates, especially packaging materials.
  • Screen Printing: Excellent for bold graphic designs.
  • Gravure: Known for high-quality image reproduction.

The Art of Crafting Scratch Cards

Ever wondered how scratch cards are made? Here’s a glimpse into the process:

  • Design: Meticulous planning determines the card’s size, layout, and elements.
  • Printing: Various methods transfer the design onto suitable materials.
  • Lamination: Cards undergo lamination for enhanced durability.
  • Scratch-Off Layer: A specialised machine applies the iconic scratch-off layer.
  • Personalisation: High-speed or digital presses add unique information.
  • Quality Control: Rigorous checks ensure each card meets the highest standards.
  • Packaging: The final step involves secure packaging for delivery.

Printing Machines and Environmental Friendliness

Yes, printing machines can be eco-friendly, and at Purely Digital, we’re leading the way by:

  • Energy Efficiency: Using renewable energy sources to reduce our carbon footprint.
  • Recyclable Materials: Constructing machines from recyclable materials to minimise waste.
  • Water Conservation: Designing devices that use less water during the printing process.
  • Chemical Reduction: Implementing measures to reduce the use of toxic chemicals.
  • Digital Printing: Embracing energy-efficient digital printing technology.

While achieving complete environmental friendliness is a journey, Purely Digital is committed to minimising our environmental impact through continuous improvement and innovation.

Contact Purely Digital for Sustainable Printing Solutions

Explore the world of sustainable printing with Purely Digital. Whether you’re in London or the East Midlands, our services are available throughout the UK. Contact us at 01332 299553 or fill out our contact form to discuss how Purely Digital can meet your printing needs responsibly and efficiently. Choose Purely Digital for a greener, more sustainable future in printing.

Navigating Sustainable Printing Practices for Business Excellence

Wednesday, July 12th, 2023

To stand out above your competitors, increasing enterprises are redirecting their focus towards sustainable practices to minimise their environmental footprint. This paradigm shift includes adopting eco-friendly printing methods and aligning corporate values with a commitment to environmental stewardship. Below, we explain how you can navigate and build a company with sustainable printing practices.

Technological advancements have helped with sustainable printing practices

Technological advancements have paved the way for print suppliers to deliver high-quality, sustainable printed materials that meet industry standards and contribute significantly to a greener future. To assist businesses in showcasing their commitment to sustainability, here is an in-depth exploration of five cutting-edge sustainable printing methods tailored for a business-to-business audience.

LED UV Printing: Merging Aesthetics with Environmental Responsibility

LED UV printing is ideal for creating impactful brochures, booklets, and promotional materials. By utilising ultraviolet light for an instantaneous drying process, this technique not only enhances colour vibrancy and sharpens designs but also leaves a lasting impression on the audience. 

Beyond its aesthetic benefits, LED UV printing stands out as an environmentally conscious choice. Its energy efficiency, reduced standby consumption between jobs, and elimination of the need for anti-set-off powder or sealing coats make it a green printing solution that aligns with the sustainability goals of businesses.

Recycled Paper Choices: Navigating the Paper Sustainability Spectrum

The sustainability of a printing method is intricately linked with the paper or stock chosen. Contrary to prevailing beliefs, exclusively using recycled paper may not be the only eco-friendly option. 

Considering the importance of virgin fibres in sustaining the paper cycle, businesses can make informed choices by ensuring that these fibres come from sustainably managed forests. This nuanced understanding empowers enterprises to navigate the paper sustainability spectrum, embracing both virgin and recycled paper as environmentally responsible choices.

Digital Printing: Efficiency Redefined for Sustainable Solutions

Digital printing, without a printing plate, revolutionises the printing landscape by generating significantly less waste than traditional methods. Particularly advantageous for smaller print runs, digital printing reduces environmental impact and enhances operational efficiency. With machines capable of completing up to 4,800 sheets per hour, digital printing emerges as a cost-effective and environmentally friendly solution for businesses with varied printing needs.

Carbon Balanced Paper and Print: Comprehensive Sustainability Beyond the Print Job

Choosing carbon-balanced paper signifies a commitment to offset the carbon footprint generated during paper production and mill delivery. Taking a step further, carbon-balanced printers measure and offset the carbon emissions of their entire operation. 

Investing in measures to reduce or reverse carbon outputs exemplifies this commitment to comprehensive sustainability, resulting in a more environmentally friendly print process. Businesses can quickly identify this commitment through the recognisable Carbon Balanced Print logo, ensuring their print choices contribute to a greener world.

Uncoated Paper: Innovation, Recyclability, and Visual Appeal

Uncoated paper, when harnessed with LED UV presses, delivers impressive visual results and contributes to recyclability. Its natural feel enhances the tactile experience of printed materials, making it a preferred choice for businesses aiming to create a distinctive impression. 

Being lighter than coated paper varieties, uncoated paper is widely accepted by mills for recycling. It is easy to transport, making it an innovative and eco-friendly option for businesses prioritising sustainability.

A Sustainable Printing Checklist is a comprehensive guide for businesses seeking professional print services committed to eco-friendly practices. This checklist empowers firms to assess potential print suppliers based on their printing methods, stock types, and daily operational procedures, such as energy usage and recycling success. 

Sustainable Printing Practices – A checklist

By obtaining a copy of the checklist, businesses can make informed decisions about partnering with a truly green printer, contributing to a more sustainable and environmentally responsible future.

Get in touch with Purely Digital to learn more about our sustainable printing practices and services. We’ll be able to help your brand build an eco and sustainable business model whilst also enhancing your business growth.

Colours in Printing: How we can help with your branding

Monday, April 3rd, 2023
Purely Digital can help with your branding and choosing the right colours if you are printing with colours.

Using colour in branding is a critical element that can impact how a brand is perceived by its target audience. For example, if you want to portray yourself as a masculine brand, then colours like red and black would work. However, green and yellow are often associated with more feminine and friendly brands. Different colours can evoke other emotions, and understanding the psychology behind each colour can help brands create a more effective and memorable brand identity. Below, we discuss what colours mean to each audience and why it matters for your brand regarding colour printing.

Colours in printing: Starting with Red – Danger or passion?

Red, for example, is often associated with passion, excitement, and urgency. Whilst English students and teachers will talk about red being thought of as dangerous, in terms of branding, there is an element of speed and excitement. As a result, brands that use red in their branding, such as Coca-Cola or Netflix, may be trying to convey a sense of energy or speed to their customers. Perhaps the best example would be an F1 team like Ferrari. The Ferrari brand is often associated with red, and speed. It’s a prime example of why colours matter in branding. All Ferrari-printed stationery and merchandise is also in red.

Have trust in blue

Blue, on the other hand, is often associated with trust, reliability, and professionalism. Brands like IBM and Dell use blue in their branding to convey a sense of stability and trustworthiness. Being trustworthy and reliable is important for technology brands, so we can also add Hewlett Packard as a prime example of using blue to add trust to the customer. Even their merchandise and some laptops come in blue, but it is the stationery which is always printed in the colour blue. Interesting!

Grow your brand with Green branding

Green is associated with nature, growth, and sustainability, making it a popular choice for health and wellness brands or those promoting eco-friendly products. Companies like Whole Foods or The Body Shop use green branding to appeal to environmentally-conscious consumers.

Yellow for happy, creative social media brands

Yellow is often associated with happiness, optimism, and creativity. Therefore, brands that use yellow in their brandings, such as McDonald’s or Ikea, may be trying to convey a sense of playfulness or creativity to their customers. Purely Digital often deal with clients who want their leaflets and flyers to have a tinge of yellow on them.

Black for business cards and luxury brands

Finally, black is often associated with luxury, sophistication, and exclusivity. Brands like Chanel or Apple use black in their branding to create a sense of elegance and exclusivity. Black is often the go-to for businesses with business cards, also. Many printing companies, including us, often receive requests for business cards to be printed in black.

Printing in Colours – Why it is important for your brand

Understanding the psychology of colour in branding can help businesses create a powerful and effective brand identity that resonates with their target audience. By carefully choosing colours that align with their brand values and messaging, brands can create a visual identity that looks great and communicates their brand’s personality and values to their customers. It’s all good and well being visible online, but you need to convert the customer as well. The right colours and branding can help convert users and visitors to your website. Digital marketing and branding will always go hand in hand!

Why is colour psychology so important in branding

In conclusion, understanding the psychology behind colour in branding is critical for businesses looking to create a solid and compelling brand identity. Different colours can evoke other emotions and associations, influencing how customers perceive and interact with a brand. By carefully selecting colours that align with their brand values and messaging, businesses can create a visual identity that looks great. This helps them to effectively communicate their brand’s personality and values to their target audience. By leveraging the power of colour psychology in branding, businesses can differentiate themselves from their competitors. Plus, they are able to build a stronger connection with their customers, and ultimately achieve tremendous success in the marketplace.

Contact Purely Digital about printing in colours

Speak to Purely Digital about the right printing materials for you. We are full of creative print ideas which could help enhance your printed promotional material. Find us at the details below and we’ll see just how much we can help you!

Tel: 01332 299553

Email: sales@purelydigital.co.uk

Why it is cheaper to work with companies outside of London?

Monday, March 6th, 2023

There are several reasons why it may be cheaper to work with companies outside of London. There are some particular industries in which London is highlighted as being more expensive, including the printing industry. Printing companies in London are more expensive because their overheads and outgoings are more. Use companies who deliver to London instead. Here’s why companies outside of London are better to work with:

  1. Lower operating costs: Companies outside of London often have lower operating expenses, such as rent, utilities, and salaries. This is because living costs are generally lower outside of London, so businesses can offer higher wages and charge less for their services.
  2. Lower taxes: Many areas outside of London have lower tax rates, including business rates and corporate taxes. This can reduce the overall cost of doing business. If companies can deliver products into London rather than base themselves in there, their products and services can be cheaper.
  3. Lower competition: Depending on the industry, there may be less competition outside London. Companies can charge less for their services or products as they do not compete with many other businesses.
  4. Lower transport costs: Transport costs can be high, particularly for companies that rely on moving goods or travel for work. Companies outside London may have lower transport costs due to less congestion, shorter travel distances, and lower fuel costs.
  5. More flexible workforce: Companies outside of London may have access to a more flexible workforce, as there is often a larger pool of workers willing to work part-time or freelance. This can help reduce overall labour costs, as businesses only need to pay for the required time and services.

Many factors contribute to the lower cost of doing business outside of London. However, it is essential to note that every business is different, and the cost savings may vary depending on the specific industry, location, and other factors.

Are materials cheaper to buy in London, or is it just office space which is more affordable?

The cost of materials can vary depending on various factors, including the type of material, the supplier, and the location. However, generally speaking, the price of materials is relatively high in London compared to other areas of the UK.

However, the cost of office space is typically higher in London than in other parts of the UK. This is because London is a central business hub with a high demand for office space, which drives up prices. As a result, businesses in London may need to pay significantly more for office space than businesses in other areas.

The cost of office space is just one of many factors businesses must consider when deciding where to operate. Other factors, such as labour costs, taxes, and access to markets and suppliers, may also influence a business’ decision. Ultimately, companies need to weigh the pros and cons of different locations to determine the best option for their specific needs and budget.

Can you purchase all your printing materials from the UK?

Yes, purchasing all your printing materials from the UK is possible. The UK has a well-established printing industry, with a range of suppliers and manufacturers offering a variety of printing materials, including paper, ink, toner, and other consumables.

Many UK-based printing material suppliers offer online purchasing and delivery services, making ordering and receiving the materials you need for your printing projects easy. Some suppliers may also offer competitive pricing and discounts for bulk orders, which can help you save money on printing costs.

However, it is worth noting that some specialised printing materials may not be available in the UK or may need to be imported from other countries. In such cases, sourcing materials from international suppliers may be necessary.

Overall, while it is possible to purchase all your printing materials from the UK, it is crucial to research suppliers carefully and compares prices to ensure you are getting the best value for your money. This is something where Purely Digital excels. You can check out our reviews to see why we’re ranked as one of the best. Choose Purely Digital as your printing company of choice, rather than other printing companies in London.

Can I use a printing company to print my business cards even if they are not based in London?

Yes, you can use a printing company based outside of London to print your business cards. Many printing companies in the UK offer online services that allow customers to order and customise their business cards online, regardless of their location.

In fact, using a printing company outside of London may offer some advantages, such as lower costs and faster turnaround times. As mentioned earlier, operating costs can be lower outside of London, resulting in lower printing costs. Additionally, some printing companies may have faster turnaround times due to their more streamlined processes or proximity to your location.

When choosing a printing company to print your business cards, it is crucial to consider factors such as quality, pricing, turnaround time, and customer service. Be sure to research different printing companies, read reviews from previous customers, and compare pricing and services to find the best option for your needs.

Are Purely Digital trustworthy and reliable?

There are some steps you can take to evaluate the trustworthiness and reliability of a printing company, such as Purely Digital, before deciding to use our services:

  1. Check our website for information about the company’s history, services, and contact information. A reputable company should have a professional-looking website that is easy to navigate and provides clear information.
  2. Read customer reviews: Look for reviews from previous customers on our website, social media pages, or other review sites. Respond to positive and negative thoughts, and see how the company responds to customer feedback.
  3. Check our credentials: Look for certifications, awards, or other recognition the company has received. This can indicate their level of expertise and commitment to quality.
  4. Get a quote: Contact Purely Digital and request a quote for your project. A reliable company should be able to provide a detailed and transparent quote that outlines all costs and services.

By researching and evaluating the above factors, you can decide whether a printing company like Purely Digital is trustworthy and reliable.

Should I use the same company for my business cards that I would for wedding invites?

While using the same company for your business cards and wedding invitations is possible, there may be better options.

Business cards and wedding invitations have different design requirements and target audiences, so using other companies that specialise in each area may be more appropriate. For example, a company specialising in business card printing may need more expertise or design options for wedding invitations, which require a more personalised and formal touch.

Additionally, using different companies may give you more flexibility in pricing, quality, and delivery options. For example, you can find a company offering competitive pricing and high-quality services for one type of project but not the other.

Choosing the same company for your business cards and wedding invitations will depend on your specific needs and preferences. If you are happy with the company’s services and pricing for both projects, and they can meet your design and quality requirements, then using the same company may be convenient. However, if you have specific requirements for each project, it may be better to use different companies that specialise in each area.

What should I look for in customer reviews from printing companies?

When reading customer reviews from printing companies, there are several things to look for that can help you evaluate the quality and reliability of the company’s services. Here are some key things to keep in mind:

  1. Quality of printing: Look for reviews that mention the quality of the printing work, such as the sharpness of images, colour accuracy, and overall print quality.
  2. Turnaround time: Look for reviews that mention the company’s turnaround time, including how quickly they completed the project and whether they met any deadlines.
  3. Customer service: Look for reviews that mention the level of customer service provided by the company, such as how responsive they were to questions or concerns, whether they were friendly and professional, and whether they offered helpful advice.
  4. Pricing: Look for reviews that mention the company’s pricing, including whether they were competitive and whether there were any hidden fees or charges.
  5. Communication: Look for reviews that mention the company’s communication throughout the printing process, including how well they kept the customer informed of progress and any issues.
  6. Overall experience: Look for reviews that comprehensively evaluate the customer’s experience with the company, including whether they would use them again and recommend them to others.

By keeping these factors in mind when reading customer reviews, you can better understand the quality and reliability of a printing company’s services and decide whether to use their services for your printing needs. Wherever you are in the UK, we offer a great service as though we were one of the printing companies in London.

Choose Purely Digital over printing companies in London

You should choose Purely Digital over printing companies in London because we can deliver into London. We offer far cheaper prices than those in London, and there is no drop in quality. Andy and the team do their best to ensure that companies based in London get higher-quality products at affordable prices.

Printing Company in London – Why you can use Purely Digital instead!

Wednesday, January 25th, 2023

You can find a printing company in London by searching online. Some popular search engines you can use are Google, Bing, and Yahoo. You can also use directories such as Yelp, Yellow Pages, and Thomson Local. You can also check for local advertising and print media for large format printers in your area. When searching for a large format printing company, consider factors such as cost, quality, turnaround time, and customer reviews.

When would you need to use a printing company?

A printing company is typically used for creating physical copies of designs, images, documents, or any content. Some common reasons for using a printing company include:

  1. Marketing materials: brochures, flyers, posters, banners, and other promotional materials can be printed to support marketing efforts.
  2. Business materials: business cards, letterheads, envelopes, and other business stationery can be printed by a printing company.
  3. Books and magazines: printing companies can print and bind books, magazines, and other printed materials in various formats and quantities.
  4. Event materials: event invitations, posters, and banners can be printed for events such as weddings, conferences, and exhibitions.
  5. Art prints: artists and photographers can use printing companies to produce high-quality prints of their work.
  6. Personal projects: individuals can use printing companies to create physical copies of personal projects such as photo albums, scrapbooks, or portfolios.

Are printing materials cheaper in the Midlands than in London?

It is difficult to make a blanket statement about the cost of printing materials in the Midlands versus London, as the cost can vary depending on various factors such as the type of material being printed, the quantity, the size, the printing technology used, and the printing company itself.

However, in general, printing costs in the Midlands may be lower compared to London due to lower operating costs for printing companies in the region. On the other hand, London is a major business and financial centre, and printing companies in the city may charge higher prices due to higher overhead costs.

It is best to get quotes from several printing companies in both regions and compare their prices, services, and quality before making a decision.

Will a printing company deliver my goods to me in the UK?

Yes, many printing companies in the UK offer delivery services for their products. Delivery options can vary between printing companies and may depend on factors such as the size and weight of the products, the distance of the delivery, and the delivery timeframe. Some printing companies may offer standard delivery within a certain timeframe, while others may offer express or same-day delivery for an additional cost.

It is important to check the delivery options and costs with the printing company before placing an order. Some printing companies may also offer international shipping, but this will depend on the company and the destination country.

Will business cards help me spread awareness of my brand in London?

Business cards can be an effective tool for spreading awareness of your brand in London, but it is just one of many possible marketing strategies. Business cards serve as a tangible and portable representation of your brand, making it easy for you to make a strong first impression with potential customers and partners. You can include important information such as your name, title, contact details, and logo on the card, allowing people to easily reach you and learn more about your brand.

However, it is important to consider the design and quality of your business cards, as this can impact their effectiveness in spreading brand awareness. A well-designed, high-quality business card that accurately represents your brand can help to establish credibility and create a lasting impression with those who receive it.

In addition to business cards, you can also consider other marketing strategies to spread brand awareness in London, such as digital marketing, advertising, public relations, and event marketing.

Is the Midlands a good place for businesses?

The Midlands region of the UK can be a good place for businesses for several reasons. Some advantages of the Midlands for businesses include:

  1. Location: The Midlands is located in the centre of the UK, making it well-connected to other major cities and regions in the country. This makes it a convenient location for businesses looking to reach a national market.
  2. Cost of living: Compared to London and other major cities, the cost of living in the Midlands is relatively low, which can make it an attractive location for businesses looking to reduce their operating costs.
  3. Talent pool: The Midlands has a large and diverse workforce, making it easier for businesses to find the skills and talent they need.
  4. Industry clusters: The Midlands is home to a number of industry clusters, such as automotive, logistics, and aerospace, which can provide businesses with a supportive network and access to resources.
  5. Infrastructure: The Midlands has a well-developed infrastructure, including a good transport network and high-quality digital connectivity, which can make it easier for businesses to operate and grow.

However, the suitability of the Midlands for businesses will depend on the specific needs and goals of the business. It is important to consider factors such as the size of the market, the competition, and the regulatory environment, among others, before making a decision.

Why is this relevant? Well, because we are based in the Midlands, Purely Digital can act as a printing company in London for much cheaper costs. We’re never that far away, and our delivery service makes it much cheaper than you would expect.

Why do most businesses in London go bankrupt?

Businesses in London, like in any other region, can go bankrupt for a variety of reasons. Some common reasons for business failure in London include:

  1. Lack of demand: If a business cannot generate enough revenue to cover its costs, it can face financial difficulties and potentially go bankrupt.
  2. Poor financial management: Businesses that do not keep a close eye on their finances, manage their cash flow effectively, or make sound financial decisions can run into financial trouble.
  3. Competition: In a competitive market like London, businesses may struggle to differentiate themselves and attract customers, leading to declining revenue and profitability.
  4. Economic downturns: Economic downturns and recessions can lead to a decrease in consumer spending, making it more difficult for businesses to generate revenue and stay afloat.
  5. Ineffective marketing: Businesses that do not effectively market their products or services may struggle to reach their target audience, leading to a lack of sales and revenue.
  6. High operating costs: London is a major business and financial centre, and businesses may face higher operating costs compared to other regions, such as rent, utilities, and employee salaries, among others.

It is important to note that business failure is a risk for any business, regardless of location, and there are also many successful businesses in London that have overcome these challenges and achieved long-term success.

Your alternative to a printing company in London – Purely Digital

Contact Purely Digital if you are a business in London that needs a printing company. Despite being based in Derby, we are able to deliver our products straight to your door. Whatever you need, whether it be brochures, scratchcards or large format printing services – Purely Digital can deliver it to your door.

Going local with your printing company of choice

Monday, September 5th, 2022

As everybody is trying to be more environmentally friendly with their products, it makes sense to shop local. Cut down on long-distance delivery and order from a local company looking to help local businesses. You know it makes sense. Plus, you won’t even have to look far to find that local, environmentally friendly company that operates with the same beliefs that you do. As a local printing company In Derby (we’ll just say it), Purely Digital should be the company of choice. So, if it is marketing materials, wedding invitations, business cards, or even personalised scratchcards, then we can deliver a greener service to you. Read up on our eco pledges on our sustainability page and what Team Purely do in their spare time to help save the planet.

Working with local businesses in the East Midlands

Being based in Derby and serving local businesses across the East Midlands, it is only fitting to talk about what we know. We have built great relationships throughout our network among our peers in Derby. So, in Derby and Derbyshire, we know what people want. Especially when it comes to printing and offline marketing. We can help build your brand around the local areas to increase visibility. Why? Because we know what we’re doing, and we’ve been doing it for a long time. If you are local, we can also do it at an affordable cost. As many consumers and B2B customers know, delivery can be expensive, and often people look to save on delivery where they can. Plus, it helps to protect the environment! What’s not to love?

Across the East Midlands, we’ve helped local companies to realise that printing is a necessity if you are to improve brand recognition and visibility amongst the local community. Regarding company branding and marketing communications, you need high-quality printed products regardless of where you are based. It just so happens to be that we believe you should go local. Although sometimes considered pricey (though not at Purely Digital), anything that bears your business name should look professional to portray expertise.

Local businesses provide higher levels of communication

Local businesses provide higher levels of communication to clients. Not only is there a reputation to save because everybody knows everybody in such a small world, but it is also easier to talk to someone local. It can be a case of popping into each other’s offices to ensure you truly understand the work being undertaken. We also believe in working closely with our clients and customers at Purely Digital. You don’t just pay for our high-quality work; you pay for the high-quality communication and service. Because we work locally, it is easier for face-to-face meetings, resulting in what we believe to be a friendlier, easy-to-understand way of working.

Our team are experts in the field of printing, meaning we can follow your brief and requirements down to a tee. As we are not far from you (if you choose to go local and are from the East Midlands), we’ll always do our best to come in and visit if we can, especially within walking distance.

The pricing structure of working with a local Printing Company

If you are starting a small business, the budget may always be a slight concern. Purely Digital is well-known amongst Derby businesses and the East Midlands as an affordable printing company for corporate services. Working with SMEs or full-blown companies, we offer a competitive price when quoting for printing. Our personalised scratchcards are increasingly popular, thanks to their high-quality but affordable nature. We make it clear that a drop in price does not mean a decline in standard. That is clear in our reviews about Purely Digital.

Our quoting structure and transparency mean that there are never any hidden costs. A local business relationship is often based on trust, and we wouldn’t betray that trust. We can help you determine your expected Return on Investment, mainly if it involves one of our Direct Mailing campaigns.

Purely Digital works with other local companies – we’re in it together

Purely Digital works with plenty of local companies, not only in a direct B2B manner. Suppose you have embarked on a marketing campaign with your graphic design agency or rebranded and launched a new website with a web design agency. In that case, you’re still likely to need branding materials. This includes new types of personalised stationery, notepads etc., all of which contribute to your own upcoming success.

We would therefore work with your Graphic Design or branding agency of choice to ensure that we have the right files to deliver a great launch campaign. They can work online, and we’ll do the offline work. All that matters is that we help you to get the business name out there!

Choose Purely Digital as your local printing company in Derby

Learn more about our assistance at Purely Digital by checking out our products and services pages. Then, go local with Purely Digital!

5 reasons why Purely Digital are committed to sustainable printing

Monday, August 8th, 2022

Purely Digital have always believed in sustainable printing from the outset. Our owner Andy has been a big believer in finding ways to help save the environment and climate since the inception of our company. There are plenty of reasons why he believes in this cause, which we will go into below. But as always, actions speak louder than words, and that’s why Purely Digital ensure we practice what we preach. Here are 5 reasons why this corporate printing company is committed to sustainable printing.

1)    We can help create more woodland – thus saving the environment

Since 2013, we’ve been actively planting new trees across the UK as part of the Premier Paper Group’s Carbon Capture® scheme. So, even though we are using (recycling-friendly) paper and packaging for our Direct Mail and scratchcard campaigns, we are also replacing what we use. 2779.14㎡ is the area of the new native woodland we have created since we started our environmentally friendly campaigns. We are dedicated to doing good for our planet.

Basically, thanks to our sustainable printing processes led by Andy, we can help to save the environment and provide a better future for our children.

2) We can inspire others to be sustainable through sustainable printing

If a printing company can be sustainable, why can’t others? We choose our materials to be as environmentally friendly as we can. We always try to source responsibly for you, but that doesn’t mean we let ourselves dip in quality. Our business cards, scratchcards and direct mail leaflets are obviously still of an incredibly high standard. So, whilst some may query how you can be sustainable whilst working in the printing industry, we’re about to tell you how we do it and why it should inspire others to be greener.

Sustainable printing requires much effort, but that doesn’t mean it shouldn’t be done. Yes, there is a lot of complicated jargon, but that’s what this article is all about! We’re here to explain why we are committed to being a sustainable printing company. Plus, we can help your business become greener and cleaner.  

3) The benefits outweigh the risks

Because of how the world is going, customers have been known to get a real buzz when they discover their eco-friendly items. Not only does the environment benefit, but your brand will too! However, as mentioned in this article here, supply and demand economics cannot fully capture the value of sustainability within a business.

A happy customer who is thrilled with their product and the environmentally friendly impact can do wonders for your business. Whether through word of mouth or reviews, if your brand is known to be working with sustainable practices, it’s a great unique selling point. Plus, it makes your company or business very attractive to work with.

Additionally, other benefits of offering sustainable printing services include efficiency and speed. You can submit a faster turnaround, and if, like Purely Digital, they deliver straight to you, it all contributes to saving the environment.

4) You can’t afford to be unsustainable

So, we know the benefits of being (and using) a sustainable printing company, but we also know the negatives if you are not a sustainable company. Not only do you miss out on the benefits mentioned above and the advantages, but you will be harming the environment. That is number one on our list of negatives. Forget about the damage that can be done to your brand. The harm you are doing to the world and climate is why you should always look to develop environmentally friendly business practices.

Your contribution to waste production will be measured, and there are likely to be more harmful chemicals at play in the production of your materials. Some printing companies may also leave machines running all night, which is a waste and bad for the environment. They are consuming more energy which is a big negative for the environment. It is, in effect, unsustainable. Check out Purely Digital’s credentials and eco-friendly page to see our accreditation which we are so proud of!

5) We just want to be Purely Green

Although it sounds like a cliché, we do just want the world to be a better place. By being a sustainable printing company for corporate companies, we are changing the world for the better. In the news, there are enough warnings about waste, landfills, pollution, and global warming to make us realise that we need to do better. So, to help combat this, our aim is to be purely green.

It helps our business, and it also helps yours. Your carbon footprint will likely decrease, but it will also improve your business’s efficiency. We work with one eye on the future. By improving the journey we take you on, we help create a better future.

Talk to Purely Digital about sustainable printing

Get in touch with Purely Digital today to discuss the benefits of sustainable printing. We can help your business in many ways. Whether it be by printing for corporate companies or coming up with innovative ways to keep your company’s data safe. We’re full of creativity and imaginative ideas!

We look forward to hearing from you.

We’re a clean, green tree-planting printing machine

Friday, November 26th, 2021
Purely Digital Printing

HERE AT PURELY DIGITAL, WE TAKE OUR ENVIRONMENTAL RESPONSIBILITIES VERY SERIOUSLY. WE ARE COMMITTED TO BEING AS CLEAN AND GREEN AS POSSIBLE. WE WANT TO OFFER SUSTAINABLE PRINTING IN EVERY SENSE OF THE WORD. 

As a sustainable printing company we recognise the impact our work, and the perceived impact our industry, in particular, can have on trees, as well as the potential impact on the world that this can have. This is why it is so important to us that we offset our work, which we do in a variety of different ways using our planting printing machine.

Back in 2008, at the birth of Purely Digital, we began our environmental journey and looked into ways that we could use renewable energy within the business. We started this by using energy from EON generated by wind farms.

Then, in 2013, we discovered the Premier Paper Group’s Carbon Capture scheme, which aims to mitigate carbon dioxide emissions generated by the production, storage and distribution of paper. So we instantly signed up!

To date, our efforts have enabled Purely Digital to create over 2,000㎡ new native woodlands to remove more than 80,000kg of Carbon Dioxide.

As part of the scheme, for each tonne of paper that we have purchased from Premier Paper, £8.50 has been paid to the Woodland Trust to go towards planting trees to create new areas of native woodland in the UK.

But that didn’t feel enough, we wanted to do more. Whilst the Carbon Capture scheme offsets the manufacture and transport of paper to our premises, we wanted to do something about all the carbon that our work emits. So in 2015, we became the first UK printer to take part in the full capture scheme whereby all the carbon we produce as a business is offset. Even now, four years on, there are only a handful of other printing companies UK wide taking part!

Since joining the scheme we have become a Certified Carbon Capture Company which enables us to offset every single bit of CO2 that we emit as a company, including the printed paper we produce.

So far, Purely Digital alone has been responsible for the planting of over 2,000m2 of trees to remove over 80,000kg of carbon dioxide, something which we are very proud of, particularly as that number is increasing daily.

For the next step of our offsetting journey we are going to be rolling up our sleeves, grabbing a spade and getting out in the great outdoors to get planting!

Purely Digital Printing

The Premier Paper Group and The Woodland Trust hold planting days where everyone participating in the scheme, along with their clients, can get involved in getting the trees in the ground. On November 21st, to mark National Tree Week, we are thrilled to be joining in with a planting day close to home. We’ll be heading to Mead near Heanor in Derbyshire, which is the newest area to be acquired by the Woodland Trust and will be the first Young People’s Forest.

Our sustainable printing contribution and aim for Purely Digital is to plant 150 trees in one day!

Why 150? It is said that everyone on the planet would need to plant 150 trees to reverse the damage that carbon emissions have caused over the past 10 years alone.

The planting day is also part of The Big Climate Fightback, a Woodland Trust campaign to get one million people to join the fight against climate change by pledging to plant a tree before the end of November this year.

Click here to read more about Purely Digital’s green policies and find out more here about Premier’s Paper work with The Woodland Trust.

For more info on this sustainable printing company, check out our Purely Digital homepage.