Triplex business cards to posters — How print can strengthen your marketing

Whether it’s triplex business cards, posters or signage, every business and organisation can give their marketing a major boost with the right printed materials.

These Days, how your business looks will determine whether customers choose to shop with you. Something about a business that looks professional makes customers have more trust in your services.

If you wanted to get a new phone, and you had to choose between a store that wasn’t visually appealing and one that was visually appealing, odds are you would choose the visually appealing store. We as a nation love our brands and will often pay more for the label because of the trust behind it.

Since the digital era, you don’t see business cards very often anymore. This leaves open a window of opportunities to use to your advantage!

Triplex business cards

Business cards don’t need to be over complex, a simple yet effective design is all you need. One current popular choice for business cards is the Triplex card, these give you a professional finish, eye-catching design, and a thicker feel. Thicker cards tend to look higher quality and more professional.

Digital may be the big thing in sales currently, but Business cards give you a far better chance of being memorable, having something physical to hold onto leaves a psychological imprint on our brains so we recognise the brand better, something an email can’t do.

Read more about our reasons why print trumps digital every time here

Signage, posters, and banners

When you’re brainstorming marketing ideas, signs don’t usually come to mind, but here’s why they should.

Signs can be used for a multitude of purposes, from Exhibitions to Construction Sites. They offer information, give instructions, or used simply as decoration. This gives a great first impression of your professionalism within the workplace.

Not only that, signs can be made from a range of materials, including cardboard and metal, to give you the finish you want. What better way to make your business visually professional?

Posters have become increasingly popular with businesses. Why? Well not only are they far cheaper than advertising on TV/radio, they are a cost-effective way of getting your message across, whether it’s in front of a crowd, at a conference, or around town as part of a marketing campaign. What’s even better is you can display them at eye-level to grab your audience’s attention.

With a variety of sizes to choose from (most popular being A2, A1, and A0), you are spoilt for choice. We always ensure our prints are high quality, which gives your business that professional feel about it.

When displaying your business to the public, you’ll want to ensure it’s memorable. Banners offer a variety of purposes and design ideas to help you achieve this, from exhibitions to shop windows.

Depending on where you’d place the banner depends what size/style you’ll require. You could have a flexible sign; these are extremely easy to store away. Though if you wanted something more rigid, we recommend using our rigid signs.

Banners provide a visual aid to help get your message across, and after the public see your message on the banner, it then makes your business memorable to the public, and in turn, they will have a higher chance of shopping with you.

Envelopes

Shifting through the mail at first is exciting, but later on it gets boring, all the envelopes just look bland, so make yours stand out and leave a lasting impression.

Designing an envelope to send your customers and potential customers is essential. You may not think so, as it’s just an envelope after all, but contrary to the saying “don’t judge a book by its cover”, getting something that looks visually appealing will determine what letter gets opened first, and you want yours opened first.

Say you are running a corporate event and you need to send out the invites, you want them to have a good strong first impression of your business, sending it in a bland envelope wont do that. You want to look the part, and to accomplish this; you’ll need envelopes that represent you as a business.

WE ARE A RESPONSIVE PRINT COMPANY WHO DELIVER QUALITY INTERACTIVE MARKETING MATERIALS. WE BRING YOUR DESIGN IDEAS TO LIFE, MAKING YOUR BUSINESS LOOK GREAT!

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