Purely Digital spreads the love

This month’s Valentine’s Day celebrations gave Team Purely the perfect excuse to show our customers, friends, and local businesses just how much they mean to us — the best way we know how!

Last week saw one of the most hotly anticipated and widely-celebrated events in everybody’s calendar. The one we all look forward to every February.

We are, of course, talking about Pancake Day.

However, with no practical way of delivering hot, buttery, syrupy pancakes to all the people we love through the mail, we decided to do the next best thing and celebrate Valentine’s Day instead. It probably worked out a lot better in the long run. Not everybody would be as receptive to cold pancakes in the post as we would. But sweets, on the other hand?

If there’s one thing we love more than print…

Valentine’s Day gave us the perfect excuse to celebrate what we love most — sweets! Only joking. But if there’s one thing we do love more than print (or sweets), then it’s got to be our customers, friends, and local businesses.

So with that in mind, we decided to celebrate the lot and spread the love the best way we know how, showing everybody how much they truly mean to us with a special gift from Team Purely.

While florists up and down the country were busy arranging bouquets, and while posties were sorting through cards, chocolates, and other unmentionables, everybody at Purely Digital HQ was hard at work in preparation for the most love-filled day of the year.   We wanted to do something a little bit extra special while showing off our printing prowess. So we personally designed, planned and produced a selection of rather snazzy gift boxes (brimming with surprises) to show our customers and friends how special they are.

Read more about the importance of evoking emotions in your customers here

Did you know? In the UK, an average of 25 million cards are given on Valentine’s day… (WOW)



“It’s just a small gesture of how much we value our customers and appreciate our friends and local businesses,” says Purely Digital’s Managing Director, Andrew Edmondson. “It’s also a fantastic excuse to flex our own creative muscles and do something a little bit different that celebrates Valentine’s Day in a way that Purely Digital does best.

“Getting to sit down and chat with our clients is one of the things I enjoy the most. We may as well bring a box of goodies along while we’re visiting!”

And that’s exactly what we did! All last week, Team Purely was out in full force dropping off our special Valentine’s gift boxes by hand.

It might not have been the 25 million  Valentine’s cards sent every year, but there was still a lot of people to visit and we wanted to get to everyone in person. Needless to say, we had a great time, and we certainly felt a lot of love in return, but we definitely deserved a brew by the end of the day. Luckily, we knew exactly where to find some very special mugs for the occasion…

Planning something similar for your business? We are full of creative print ideas to enhance your printed promotional material. Get in touch and find out how we can help here

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